Who We Are

Elizabeth L. Reede, Co-Founder and CEO

Investment banker. Art historian. Museum curator. Immersive tech founder. AI health entrepreneur. On paper, it doesn’t follow a straight line. In practice, it makes perfect sense.

Finance taught Elizabeth how systems move. Art history taught her how meaning is constructed. Technology taught her how to build what doesn’t yet exist. The throughline has always been the same: seeing patterns others miss—and translating complexity into clarity. This perspective now informs her work as Co-Founder and CEO of E Squared Health, an AI company reshaping how women understand, navigate, and own their health.

Women’s health is one of the most complex, under-optimized systems in modern medicine. Solving it requires cross-disciplinary thinking. It requires fluency in systems, data, design, and lived experience. It requires builders who are comfortable outside a single lane—holistic thinking. This is Elizabeth’s passion.

Elizabeth brings commitment and integrity to every project and business in which she has worked. At E Squared Health, she and her co-founder are building a privacy-first AI precision health navigator designed specifically for women—integrating lived experience with measurable, whole-body data to deliver intelligent, deeply personalized insight. Not fragmented care. Not reactive medicine. But integrated, agentic precision health guided by responsible AI and human partnership.

Elizabeth A. Poynor, MD PhD, Co-Founder and Chief Women’s Health & Longevity Executive Officer

Dr. Elizabeth Poynor is a board-certified gynecologic oncologist, advanced pelvic surgeon and women’s health expert. A nationally recognized leader in women’s health, she has been at the forefront of advancing a new model of care focused on midlife health, longevity, and hormonal optimization.

Dr. Poynor brings decades of clinical and surgical leadership. She is known for translating deep clinical expertise into transformative, patient-centered care models that address the full spectrum of women’s health beyond reproduction.

As a pioneer in midlife women’s health, Dr. Poynor has been at the leading edge of a now rapidly emerging category—integrating hormonal health, cardiometabolic health, brain health, musculoskeletal health and sexual wellness into a cohesive, longevity-focused framework. Her work positions her as a key voice and innovator shaping the future of women’s healthcare.

She combines rigorous medical and scientific training with an integrative approach, treating complex conditions using both conventional and advanced therapeutic strategies.

Dr. Poynor’s leadership is grounded in a clear vision: to transform and redefine women’s health for midlife through technology, personalization, and a focus on long-term healthspan and performance.


Our Story

This idea has been years in the making.

Shaped by ongoing conversations, clinical insight, and a shared frustration with a healthcare system that fragments women instead of understanding them as whole people. As co-founders, we kept asking: what would it look like to truly support a woman’s full health journey—her biology, lived experience, and context—in one place?

For a long time, the technology was not ready. So we waited until it was robust enough to build what we envisioned.

Today, E Squared Health is building the future of women’s precision health.

Achievable wellness starts here.™